I find it fascinating how this seemingly tepid statement appears relevant to our society as well and not just confined to the realms of marketing.
What if i said -
There is no such thing as a good/bad person.
There is no such thing as a good/bad job.
There is no such thing as a good/bad city.
If only we were not as judgmental as a society as we are and learn to appreciate and live with different perspectives, life would be so much easier. No?
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5 comments:
Ah great insight toe!
Goes on the lines of Shakespeare... Nothing is good or bad, our thinking makes it so...
Looks like positioning made its debut quite early eh?
@ Anurag
Thanks! :)
Had come across the quote in his other book - 22 laws of marketing :)
Good one! Linking marketing to other aspects of life :)
its all about compatibility mate...unless a person is 100% satisfied, he is bound to compare his possessions with others', thereby developing an opinion..
and satisfaction, my friend, Mr. Edison said 'Show me a thoroughly satisfied man and I will show you a failure'...its a neva ending process...
Very well said toe.... Its all about perspective.
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