There is no such thing as a good product...

There is no such thing as a good product, its all consumer perception - Al Ries and Jack Trout

I find it fascinating how this seemingly tepid statement appears relevant to our society as well and not just confined to the realms of marketing.

What if i said -

There is no such thing as a good/bad person.

There is no such thing as a good/bad job.

There is no such thing as a good/bad city.

If only we were not as judgmental as a society as we are and learn to appreciate and live with different perspectives, life would be so much easier. No?